saTT token new era advertising system

Written By bey alfarisy Saturday, February 23, 2019 Add Comment

Today the use of cryptocurrency is growing rapidly, and new technologies and inventions are accompanying it faster, removing the usual global regulatory methods. The underlying cryptocurrency and blockchain technology brings more technology and innovation than ever before, and focuses on every sector & industry, making global a better place.

With this in mind, the $ 1.2 trillion advertising industry was also destroyed by the blockchain technology, which would raise the level of growth of the advertising industry to new highs. Advertising in the traditional sense is always the work of people, that is, the agency's manual work. From the launch of advertising campaigns to brochure printing & data protection - all of this has been done manually until now. Advertisers & publishers are always obliged to rely on centralized agents to facilitate their work, which is expensive because advertisers must rely on using a centralized platform that increases advertiser costs, and also when payments are processed through mediators such as banks or electro systems Payment.
Advertisers also must bear the cost of translation. In addition, basically centralized platforms will not provide security for customer data that may be vulnerable to phishing attacks or the platform itself can be cracked. On the other hand, centralized agents can sell confidential user data to third parties, which results in them not trusting. For this reason, there is a need for a decentralized platform to carry out the task of using secure blockchain technology, & Atayen, Inc. The proposed solution uses a SaTT Token.

ATAYEN Inc., an American company founded that serves more than 4 million users, specializes in developing applications for businesses and brands on Facebook and other social networks. Using smart tokens & blockchain technology, they will build bridges between advertisers and advertising platforms for subtle ad campaigns. According to the SaTT smart contract, advertisers can create ad campaigns, & data sources & results according to these results are stored on distributed decentralized records, that is, on the blockchain, which can be searched using a specific API. In other words, this means that it will be easy to fake output. On the other hand, advertisers must always pay publishers a large amount that has been determined for the campaign, even if the campaign is not successful. But through SaTT is a smart contract that will change completely.

The SaTT Smart Contract communicates using third-party APIs to evaluate the effectiveness of each campaign and automatically determine the fees that will be paid to the publisher. Thus, they save on translation costs & campaign costs when using the Smart Contract SaTT. In addition, because advertising agencies are vulnerable to data hacking & disruption, this is likely to use a SaTT Smart Contract. It tracks campaign statistics & amounts that must be paid and makes payments without forgery. On the other hand, publishers also benefit from SaTT smart contracts. Blockchain ensures that campaigns are funded and paid for as soon as the campaign ends.

After completing the campaign, smart contracts automatically release the specified funds & are transferred exclusively to their account. This project hopes to provide better clarity & efficiency for the advertising industry through a platform that is open, resilient and transparent for advertisers and publishers. Finally, it can be said that this represents the importance of blockchain technology & how it creates each process simply & effectively.

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